STRAX Group is a market-leading, global organisation which specializing in developing and growing brands and supplying product globally via its distribution platforms.

Supplying both Strax Health and Strax Distribution it has built a "House of Brands" to complement its value-added customer-specific solutions and services. STRAX House of Brands includes proprietary brands: AVO+, CLCKR, Richmond Finch, Xqisit and Urbanista. It also carries global licensed products with brands such as AirPop under our Health business and adidas, bugatti, Diesel, Superdry and WeSC under our distribution business. 

STRAX sells into all key channels ranging from retail operators, industrial, NGO's, B2B distribution, mass merchants and direct to consumers online. STRAX was founded in Miami and Hong Kong in 1995 and has since grown across the world. Today, STRAX has offices across 13 countries with its operational HQ and logistics center based in Germany. It also has operations and logistics in Dallas, Texas, Miami, Florida, Shenzhen China and Hong Kong. 

STRAX is listed on the Nasdaq Swedish Stock Exchange.

STRAX HEALTH is registered as a Medical Product Provider in the United States of America, Canada and across Europe.

Quality Policy


Strax Health undertakes to supply only safety equipment and/or related services that fully comply with the standards and regulations and claims made relating to those products and/or related services. Where appropriate, this company will maintain up to date technical files and associated documentation to ensure that regulatory compliance information can be supplied upon request.


Where products are sourced from external organisations which hold technical files relating to the products being offered, this company will request confirmation that these files are current, complete, contain appropriate conformity assessment information and, where relevant, regulatory compliance certificates and will take all necessary steps to confirm the validity of the compliance documentation held by that external supplier in respect of the products being sourced. Where services are provided related to safety equipment sourced from external organisations, this company will maintain approval from the manufacturer that the services provided are assessed and approved by the external organisation.


Strax is a member of the BSIF.

 

The British Safety Industry Federation (BSIF) is the UK's leading trade body within the safety industry. We have members including manufacturers, distributors, test houses, certification bodies, safety professionals and service providers. To find out more please visit www.bsif.co.uk/rsss/

Meet the team


Our team hails from around the world based in the America's, Europe and Asia. Strax Health is a dynamic group of industry veterans across our sales, operations, and marketing teams. Together they offer the highest levels of customer service. 

CEO

Ingvi Tomasson

Chief Executive Officer

COO

Alap Shah

Chief Operating Officer

CCO

Simon Neave

Chief Commercial Officer

Product

Stuart McAdam

Head of Product

Sales

Bergur Bergsson

International Sales

Sales

Sigurdur Halldorsson

International Sales

Systems

Bjorn Johann Thorsson

Systems

Sales

Mark Fuglsang

US Sales

Sales

Mario Lapargada

Head of Latin American Sales

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